Nutritional Growth Solutions to launch 'Healthy Height' in EU

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Nutritional Growth Solutions (ASX:NGS) has announced it will launch its Healthy Height product in Europe through a three-year exclusive distribution agreement with Dicofarm.

Developed over 20 years by paediatric specialists from the Schneider Children’s Medical Center in Israel, Healthy Height is a scientifically formulated nutritional product clinically proven to assist children to grow taller through shakes and foods that contain specific key nutrients needed for growth.

Under the exclusive distribution agreement, Dicofarm will initially have Healthy Height available for purchase in pharmacies and health food stores throughout Italy - a country with 8.2 million children under 14 years of age. Healthy Height is sold in Italy under the name 'Dico Up.

Liron Fendell, CEO and managing director of NGS said, “We are delighted to be launching Healthy Height into the EU through our trusted partners Dicofarm. With 44 years experience distributing clinically proven products, Dicofarm understand our product and can clearly communicate to stockists the proven benefits of Healthy Height to assist children reach their potential, healthy height.

“Parents around the world are keen to ensure their child can grow to the maximum height their genetics will allow. So we are thrilled to now be able to provide Italian children with access to a nutritional product, developed by leading pediatric specialists that’s backed by rigorous science. We look forward to expanding our distribution network across the EU.”

The launch in Italy brings the number of markets that Nutritional Growth Solutions’ Healthy Height products are available to five – including China, North America, India and Israel.